With limited time and a tight budget, Flexion Therapeutics approached us with the challenge of creating a compelling 2-minute animation to highlight their unique drug delivery technology that promises to radically alter the arthritis treatment landscape. 3D animation can be costly to produce, but with the right advance planning and approval, the most sophisticated software tools, and a highly skilled production team, even a limited budget can be used to maximum effect. The resulting video was used prominently in the convention booth, is featured on the company’s website, and has been showcased on national news programs accompanying interviews with the CEO.
Our work included:
- Development of a full script from a story outline provided by the client
- Accompanying visual style frames and storyboards, all compiled and referenced for expeditious MLR review and approval
- 3D modeling, environments, and animation
- Rendering and output for the company’s first pre-launch exhibit program as well as a website version